The YLYL Blog

Need land? Here’s a clever trick

I’ve been seeing a lot of this lately on social media. Put yourself in the shoes of a potential client…They’re looking for a great agent.

5 Daily MLS Searches

I’ve been seeing a lot of this lately on social media. Put yourself in the shoes of a potential client…They’re looking for a great agent.

Piles of GOLD gathering dust

Every time I walk into a real estate office, I see them. Piles and piles of brochures. These are marketing GOLD…

Delete those social posts!

I’ve been seeing a lot of this lately on social media. Put yourself in the shoes of a potential client…They’re looking for a great agent.

Is your yard sign doing this?

Turn your yard signage into a 24/7 selling tool…

The “missing link” in most agents’ marketing strategy

Here’s how to bridge your physical and digital marketing efforts…

You can’t rely on the buyer’s agent

The truth is, you can’t always count on the buyer’s agent to have done their homework.

Commission Isn’t Compensation

Let me explain what I mean…A colleague once asked: “How do you get your sellers to pay for the photos?”

How I save money WHILE increasing leads

The magical QR code returns…Still shelling out cash for apps to register your open house guests? Let’s streamline and modernize your process, while removing the extra cost.

Write your awesome label here.

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Copyright James Kastner & Co., LLC © 2025

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